CASE STUDY

Beckman Coulter Life Sciences’ Virtual Reality Experience

A virtual reality sales training session with the team at Beckman Coulter Life Sciences

Leading the way with cutting-edge technology advancements, the Global Service Team at Beckman Coulter Life Sciences partnered with realworld one to reach customers in a fully interactive, virtual-reality environment featuring a three-dimensional atmosphere.

The realworld one platform provides access to the Beckman Coulter Life Sciences product portfolio free from the traditional constraints of physical meetings and training courses. Expert advice, interaction with equipment, and immersion in lab space are all made possible in our virtual environment.

  • Explore precision-detailed components inside hardware and workflows underlying software processes.

  • Practice repair and maintenance operations through self-paced, repeatable training sessions, which helps to promote muscle memory and knowledge retention.

  • Invite colleagues, clients and business partners into shared virtual showrooms to facilitate collaboration without the need to travel.

Virtual reality also supports uploading and integrating sales, marketing and training material in a wide variety of formats, including PDFs, CAD files and data, presentations, images, videos, and notes.

Beckman Coulter Life Sciences’ virtual reality ecosystem provides valuable tools for any team across the business spectrum, improving training capabilities and enhancing customer experience. Experience the future with a new type of reality and start exploring the possibilities to accelerate answers.


Leading the way with cutting-edge technology advancements, the Global Service Team at Beckman Coulter Life Sciences partnered with realworld one to reach customers in a fully interactive, virtual-reality environment featuring a three-dimensional atmosphere.

The realworld one platform provides access to the Beckman Coulter Life Sciences product portfolio free from the traditional constraints of physical meetings and training courses. Expert advice, interaction with equipment, and immersion in lab space are all made possible in our virtual environment.

  • Explore precision-detailed components inside hardware and workflows underlying software processes.

  • Practice repair and maintenance operations through self-paced, repeatable training sessions, which helps to promote muscle memory and knowledge retention.

  • Invite colleagues, clients and business partners into shared virtual showrooms to facilitate collaboration without the need to travel.

Virtual reality also supports uploading and integrating sales, marketing and training material in a wide variety of formats, including PDFs, CAD files and data, presentations, images, videos, and notes.

Beckman Coulter Life Sciences’ virtual reality ecosystem provides valuable tools for any team across the business spectrum, improving training capabilities and enhancing customer experience. Experience the future with a new type of reality and start exploring the possibilities to accelerate answers.


Leading the way with cutting-edge technology advancements, the Global Service Team at Beckman Coulter Life Sciences partnered with realworld one to reach customers in a fully interactive, virtual-reality environment featuring a three-dimensional atmosphere.

The realworld one platform provides access to the Beckman Coulter Life Sciences product portfolio free from the traditional constraints of physical meetings and training courses. Expert advice, interaction with equipment, and immersion in lab space are all made possible in our virtual environment.

  • Explore precision-detailed components inside hardware and workflows underlying software processes.

  • Practice repair and maintenance operations through self-paced, repeatable training sessions, which helps to promote muscle memory and knowledge retention.

  • Invite colleagues, clients and business partners into shared virtual showrooms to facilitate collaboration without the need to travel.

Virtual reality also supports uploading and integrating sales, marketing and training material in a wide variety of formats, including PDFs, CAD files and data, presentations, images, videos, and notes.

Beckman Coulter Life Sciences’ virtual reality ecosystem provides valuable tools for any team across the business spectrum, improving training capabilities and enhancing customer experience. Experience the future with a new type of reality and start exploring the possibilities to accelerate answers.